He must be aware of the basic matters regarding composition and layout.A well-made leaflet will certainly have a better effect than a short, ugly one. A lot also depends on the printing house and the selection of paper and the type of printing.
A leaflet looks better on shiny and smooth paper than on a torn parchment.
The type of paint and the method of printing is also not insignificant, and its selection is best entrusted to a specialist in this topic or to pass on a printing company that has extensive experience with each type of orders.
Along with new and efficient printing machines, labels can be ordered even at very low costs without worrying about the exorbitant rate.
Of course, large outlays are still cheaper, but this difference is not as big as a few years ago. The potential market for low-cost prints is small, local companies producing small quantities of goods.Recently also a lot of home brewers begin to label their own beers, of course not for trade, but for example for contests. In addition, we have producers of honey, preserves and organic food, where the demand is rather small expenditure labels.